by Molly Jo Realy @MollyJoRealy
Today I want to combine the above with one more: Your Message.
Let’s say you’re in the kitchen and don’t know what to cook. You have chicken in the fridge, but you’re not sure how to use it. Whatcha gonna do? Call Ghostbusters? [Sorrynotsorry. Had to throw a little October in here somehow.]
Back to the cooking without direction thing. If you don’t know what to do with the chicken, there are a few possibilities:
- You can let it sit in the fridge until it stinks
- You can eat it raw and get sick
- You can try to cook it and hope it turns out okay
- You can look for a recipe and give it a go
Where do you start when you don’t have a recipe but you know you need one? You ask, right? You call Mom, you Google “How to cook a chicken”, you buy yourself a cookbook. Whatever it takes. You research.
Now, let’s flip the switch. Let’s suppose you’re the one with the information. How are you gonna get that fresh-out-of-college, I-has-no-skills person to pick up your recipe? Easy peasy. You let them know you have it.
Social media platforms are your time to shine. This is where you say, “I have this to offer,” and then . . . wait for it . . . you offer it! Crazy, right?! I know, but there it is all sweet and sassy like the tea you know I drink.
- Don’t know what platforms to use? Ask.
- Not sure how to do it? Check Google.
- Hit or miss on your message? Try a few recipes. Change it up. Make it your own.
And don’t forget the seasonings. Ain’t nobody like eating a dry chicken. Add some fixins to the mixin’ and pretty soon you’ll be selling your recipe like the pro you know you are.
Ooh, one more morsel before I go: You won’t always be perfectly original. And a few times you’ll burn the toast. But when you find your stride, take what you’re given and add your own touches, you can make it better. Practice makes perfect. So don’t stop learning. Ever.
Now. Get out there and season your world!
With a dash of media and sprinkling of marketing,
And Frankly, My Dear . . . That’s all she wrote!