My (im-)Perfect Identity

by Molly Jo Realy @MollyJoRealy

My (im-)Perfect Identity
(Or, How Someone Else’s Questionnaire Led Me to Decide Who I Want to Be)

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NOLA NOTE: Before we get into today‚Äôs post, here’s the update: Just after I received the second round of edits last month, my trusted Babycakes II laptop had a nutty. After years of this wonderful relationship, it said, “I’m not liking you any more. I wanna break up. Or, at least, I just want to break.” Now, of course, bein’ the sweet talkin’ Bohemian Belle that I am, I very politely convinced it back into my lovin’ arms. [Read: After a glass of wine and read the rest. . .

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Social Media Saturday: Promoting Your Brand

by Molly Jo Realy @MollyJoRealy

“Brand” is one of those ethereal words. It means something different to different people. Ultimately, it’s the outward recognition of who you are, whether you’re a business entity or person.

There are a lot of ways to promote your brand, ranging from advertising to hosting events. Material items such as magnets and pens. Your presence at public functions.

Branding can be subtle, too; like the mention of a character drinking a Coke or eating some Ben & Jerry’s.

Promoting your brand is not just waving your banner and saying, “Look over here!” It’s leaving a … read the rest. . .

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