by Molly Jo Realy @RealMojo68
I’m often asked which media platform I prefer, and why. My answer is simple: “All of the above. Because.”
Choosing one venue is like eating only white rice for the rest of your life. Not a mix. Not sometimes long grain and sometimes wild. Just. white. It’s bland. And sure, you can fix it up with some butter and Southern seasonings, but it’s still always going to be just white rice.
Your audience’s social media appetite is the same. You can’t serve them the same fodder and expect them to appreciate it every single time.
Now, we all know Facebook and Twitter are it. I mean, for realz. That’s where the action is, am I right? But I’m also a huge HUGE HUGE fan of Instagram. Because we are becoming creatures of instant attentions, an INYOURFACE graphic will grab attention before a compelling headline.
Case in point: Did y’all read the sentence above first, or glance at the visual? If you’re like me and many of my
partners in crime social media cohorts, colors will get you every time. Even if you don’t like the color. It evokes a visceral response, yah? “That’s such a lovely crocus.” or “Can you believe he wore that tie in public?”
Now, I’m not saying every post should be visual. That’s just a rice salad. Nah. Don’t do that.
Think of your social media like a stir-fry or buffet. A little this, a little that. Some meat and potatoes, a side dish, and of course, dessert. Don’t forget something to wash it all down with.
And who doesn’t love a great community potluck? Now and then, invite your friends and family to participate. Share their posts and links. Go visiting. Bring back something delicious.
Okay, have I overdone it with the foodie references? I know. I’m sorrynotsorry. But there’s something to be said with serving up a variety. Even when using the same platter, make sure what you’re serving isn’t always stale leftovers.
How do you serve your social media followers?
And Frankly, My Dear . . . That’s all she wrote!