That One Time I Rebranded Myself With Pizza Sauce

by Molly Jo Realy @MollyJoRealy

Hey. It happens.

So, the funny thing is, I teach people to find what their brand is and stick with it.

  • What do people appreciate the most about you?
  • What are your strengths?
  • What are you most comfortable doing/teaching/sharing?
  • What makes you happy?

And then I go and spoil it all by saying something stupid like … Oh, wait. Sorry. Sinatra in my head. [Note to self: Take the fedora off the shelf.] Ahem. What I was saying was, I sort of took my own advice … and tossed it aside. But like a well-tossed … read the rest. . .

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Five Things Friday: Marketing Terms

by Molly Jo Realy @RealMojo68

You know those moments when you know what you know, you just didn’t know you knew it until someone else turns on the light bulb? Yeah. That’s how the new career is lighting up my world lately. And it’s ahh-mazing. It’s like a triple-caffeine-intake while racing the Indy 500 through LA Traffic and surviving kind of high. It is that kind of awesome sauce.

So, I’m still doing the writing thing, still doing the editing thing. But as you can tell, I’m also still doing the marketing thing. And this new career keeps reaffirming that … read the rest. . .

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How I Got Sponsors For My Blog (And Why I’m Still Looking)

Recently, I asked my friend Ann of Doodles and Jots how she was able to get a certain company to sponsor a giveaway on her blog. Her reply was simply, “I asked.”

Okay. You’re right. It wasn’t that simple. But it was close. She told me she found a company that she thought would be more willing to sponsor. She contacted them with her proposal, and after a few months of negotiating emails and phone calls, she had her first giveaway!

Giveaways are great. It’s a way to bring more traffic to your Blog and show off your other skills. … read the rest. . .

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Grab That Button!

Recently, I’ve been asked for my Blog Button. I realized I didn’t have one. How terrible! A Blog Button is a Brand. It’s a digital calling card. It lets people know who you are and how to find you. It’s like having a Blog on speed dial.

Some Buttons are more detailed than others. Some are simple. But all are recognizable. I began scouting around for a photo or image I could use. Because Buttons are small in size in order to fit on a Blog’s sidebar (that column to the left or right of your main articles), I wanted … read the rest. . .

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