The Difference Between Media and Marketing

by Molly Jo Realy @RealMojo68

I’m often asked what is the difference between media and marketing?

Now, that’s a pretty loaded question and I can definitely go on, and on, and on . . . but the bottom line answer for me is, media is networking and marketing is sales.

Not everything is marketing, but if you are a creative professional, your quest should be to share what you have to offer in a way that doesn’t scream, “Buy my product! Buy my product! Buy my product!”

Are you on Facebook or Twitter? How about Instagram? Did you see that … read the rest. . .

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Widgets and Surveys and Likes, Oh My!

by Molly Jo Realy @RealMojo68

Gah! I’m running into the eleventh hour ~ literally ~ and I almost forgot to post. Zoiks!

Well it’s a good thing I was already working on the blog, because now I know what to tell y’all.

 

First, THANK YOU. Since the new website launch a month ago, y’all have endured a few changes, participated in some fun activities, and overall made me feel like I’m doing a good job here. And, well, Frankly, My Dear . . . that’s everything!

 

 

So I thought I’d share a few navigational tips with you … read the rest. . .

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Facebook Book Launch Party: Heart’s Song

by Molly Jo Realy @RealMojo68

So much about this cover that I love. The authors, the publishers, the endorsements. I love them all. I know them all! How exciting.

Aaron Gansky and Kay Morrison (Cindy Sproles) wrote Heart’s Song several years ago and it found its home at Elk Lake Publishing.

So, this Monday, June 31, is the big release; you know, the it’s-finally-published event. The yeah-they-did-it party.

In case y’all can’t read the back copy, here it is:

Faced with the impending death of his best friend, Geoff Morris wonders if there is life beyond rock and

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Serving up Social Media

by Molly Jo Realy @RealMojo68

I’m often asked which media platform I prefer, and why. My answer is simple: “All of the above. Because.”

Choosing one venue is like eating only white rice for the rest of your life. Not a mix. Not sometimes long grain and sometimes wild. Just. white. It’s bland. And sure, you can fix it up with some butter and Southern seasonings, but it’s still always going to be just white rice.

Your audience’s social media appetite is the same. You can’t serve them the same fodder and expect them to appreciate it every … read the rest. . .

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Everything Old is New Again. Again.

Remember when this happened, the first time?

And how my love for all things baseball and community and movie quotes blended together to restructure FMD some years ago?

Well, folks. That paint is peeling. So guess what.

Are y’all ready for this?

All those old adages keep circling through my mind.

“The more things change, the more they stay the same.”

Hey, guys. Here’s the deal. I’m so stinkin’ excited (and it’s so stinkin’ late) I can’t concentrate.

So here’s another deal. Things are changing. But they’re staying the same.

Pretty soon you’re gonna see a new layout here at … read the rest. . .

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