Social Media Saturday: Plan Now to Start Later

by Molly Jo Realy @MollyJoRealy

It’s never too soon to have an actual plan for your social media. [Says This Girl who has forgotten to write her blog posts til it’s almost bedtime.] So we’ll just call this part of our “Do I Say, Not As I Do” series, yah? #thankyouverymuch.

I recently shared ideas on daily planning. [Read: Planning is Key.] But what about those special projects like book launches or grand opening parties?

Here are a few ideas to keep you on track. [Note to self: Implement more, implement regularly. Just implement.]

  • Keep a calendar available
read the rest. . .
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Social Media Saturday: That Time You Thought You Had Nothing to Say

by Molly Jo Realy @MollyJoRealy

So, here’s the thing. Yah, I know. Some of you hate that phrase. But there it is anyway. What? I’m gonna pretend it doesn’t exist? Fuggedaboutit.

I’ll keep this as short and sweet as one teaspoon of sugar in your coffee. [Unless that coffee mug’s a 24 oz. tumbler. Then we’re gonna be here a while.]

So, you’re on social media. Because you have to be, not because you want to be. And you hate it. I mean, You. HATE. it. Am I right? Yup. Know how I know? ‘Cause y’all tell me so. Regularly.… read the rest. . .

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Social Media Saturday: Finding Focus

by Molly Jo Realy @MollyJoRealy

It happens. There you are, at the local coffee shop typing out tweets and you realize you clicked “Tweet” when you meant to click “Cancel.” Or you shared that superfluous snapshot on Instagram.

Hey, it happens. If we’re not drowning in our multi-tasking, we’re not living. Right?

You share so many different topics that nobody knows anything about you except your platform’s multiple personality disorder.

Yeah.

It happens.

So, on the in-depth heels of last week’s Social Media Saturday, this week offers tips on how you can funnel down to what’s important to your followers, … read the rest. . .

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Social Media Saturday: Planning is Key

by Molly Jo Realy @MollyJoRealy

It’s that time of year again. No, I’m not talking about holidays (at least, not here on the blog.)

I’m talking about what happens after the holidays. That’s write right.

I’m talking about making a plan for the future of your media.

Hey, if you’re like me (and I know at least some of you are), you’re figuring out how to move forward with your health, your budget, your home. So why not your media presence as well?

If you want your social media to grow, you can’t just scatter a bunch of seeds and … read the rest. . .

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Social Media Saturday: Promoting Your Brand

by Molly Jo Realy @MollyJoRealy

“Brand” is one of those ethereal words. It means something different to different people. Ultimately, it’s the outward recognition of who you are, whether you’re a business entity or person.

There are a lot of ways to promote your brand, ranging from advertising to hosting events. Material items such as magnets and pens. Your presence at public functions.

Branding can be subtle, too; like the mention of a character drinking a Coke or eating some Ben & Jerry’s.

Promoting your brand is not just waving your banner and saying, “Look over here!” It’s leaving a … read the rest. . .

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