Social Media Saturday: It’s All About Your Network

by Molly Jo Realy @MollyJoRealy

So, there’s a bit of a disconnect sometimes when I tell peeps I work with social media. I’m not saying my mom is gonna flash onto to Facebook or so many people will suddenly make my posts go viral. (Although, if it’s for positive reasons, I ain’t gonna lie: That’d be okay with me.)

While I love helping y’all grow your internet presence, there’s one thing you gotta do both on and off the wires: Ya gotta network.

With the new day job I get to attend weekly Chamber of Commerce meetings. My city is … read the rest. . .

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Edie Melson: Always Have Something Valuable to Share on Social Media, Part One

by Edie Melson @EdieMelson

I teach writers how to build an online platform by investing thirty minutes a day in social media. I do this by utilizing a scheduling program (my favorite is Hootsuite). But, I also caution them not to spend much time talking about themselves, reminding them about Edie’s 5-to-1 rule.

For every 5 social media updates you share on any network,
you are only allowed 1 about yourself.

Remember, social media is not advertising. It’s a way of connecting with others online. These connections will come into play and be your cheerleaders when you are promoting a … read the rest. . .

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Social Media Saturday: Now Serving with Flavor

by Molly Jo Realy @MollyJoRealy

Are you serving up your media with flavor?

I know, you’re thinking, “What the heck is that?!”

Lemme tell ya with an example.

We all (okay, not all-all, but mostly-all) like coffee. But we don’t all like it the same way.

I sometimes take my coffee flavored. I sometimes drink it black.
ELF takes his with sugar.
Gibbs takes his coffee with coffee. (He’s Gibbs. He can do whatever he wants.)

The thing is, when it comes to reaching your audience, you need to think of yourself as a barista. You can serve … read the rest. . .

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Social Media Saturday: The Day the Internet Broke

by Molly Jo Realy @MollyJoRealy

Earlier this week, the unthinkable happened. I couldn’t get into Facebook. Or Instagram. Not terribly heart-attack inducing, until my cohort Irene messaged me “Please tell me your Facebook account wasn’t deleted!” So of course, I did the only thing I could: I panicked.

I Googled “Facebook broke” and whoa-hoh. The ensuing disaster happened before my internet eyes. There in digital black and white was confirmation that both sites were down, and had been for a few hours, worldwide.

Now, my peeps are often scaring warning preparing me for the apocalyptic EMP that will someday … read the rest. . .

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Social Media Saturday: Your Message Recipe

by Molly Jo Realy @MollyJoRealy

So a while ago I told y’all what memes are. Then I shared the power of three. That was fun. The power of three was a fun post to share. [See what I did there?]

Today I want to combine the above with one more: Your Message.

Let’s say you’re in the kitchen and don’t know what to cook. You have chicken in the fridge, but you’re not sure how to use it. Whatcha gonna do? Call Ghostbusters? [Sorrynotsorry. Had to throw a little October in here somehow.]

Back to the cooking without … read the rest. . .

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